Hoteliers are paying closer attention to the recent CDC study that reports 35% of U.S. adults sleep less than 7 hours a night. This problem is linked to health problems from depression to obesity and results in 1.2 million “sick days” from sleep-deprived employees. In an effort to embrace clients’ need for sleep during overnight stays, hotels are offering more sleep-related amenities.
Westin, Four Seasons and Virgin hotels have long offered their own signature brand lines of bedding and linens. Having the opportunity to “test drive” a new mattress has led to the sale of over 100,000 new mattresses by Westin Guests, alone. To take amenities a step further, MGM resorts are now retrofitting certain properties with specialty room lighting to reduce jet lag, as well as offering plant-based memory foam mattresses aimed at providing a heathier night’s rest. Now, Six Senses resorts is going the additional mile by offering guests consultations with sleep ambassadors. These special ambassadors help guests develop a program of better sleep habits while on vacation so they will be better prepared to maintain good sleep habits when they return home.
Hotels are not the only accommodation sources to provide a good night’s sleep. Cruise lines are taking note, too. Celebrity cruise lines teamed up with their spa partners Canyon Ranch on board the Equinox and Summit ships to offer expert lectures and spa treatments that promote a holistic approach to sleep.
In addition to room features, hotel food and beverage departments are also taking note offering guests a wider range of specialty caffeine-free beverages. New brain power menus include items like salmon, melon, blueberries and quinoa. Instead of the typical mint left by housekeeping at turndown service, look for a “sleep treat’ from Astor Chocolates that includes milk chocolate, orange and Valerian – an herb that helps people sleep.
As this trend continues, expect a good night sleep at your next vacation destination.
Written by Sally Black
Photo Credit: TW illustration by Thomas R Lechleiter