Affordable four-star London family hotels are pretty rare round about Christmas, which makes the Holiday Inn London Bloomsbury even more of a find.

Premium Room, Holiday Inn Bloomsbury
One of the more affordable central London family hotels
London always feels more magical at Christmas. Twinkling decorations and fairy lights, the buzz of Christmas Markets and the dazzle of decorated-to-the-hilt stores give you the perfect excuse for a family weekend away, and Holiday Inn London Bloomsbury puts you right at the heart of all that irresistible Christmassy enchantment.
Just a two-minute walk from Russell Square station, this newly refurbished hotel gives families instant access to the best seasonal attractions. Oxford Street’s iconic Christmas lights sit practically on your doorstep, while Hyde Park Winter Wonderland and the West End are just a short tube ride away. So you can fit plenty into your festive break without spending hours travelling around, which is exactly what you want from London family hotels.
Thoughtful touches throughout let families relax completely . The redesigned breakfast space features an island buffet with hot and cold dishes to please even the pickiest kids. Also, its cosy nooks mean a calm start to the day, and long tables, as well as booths, give larger families plenty of their own space.
Kids under-17 stay free and under-12s eat free too
The rooms mix elegant design with practical features, which isn’t always the case in London family hotels. And creative teens will particularly like the double rooms with sofa beds or spacious corner king rooms, as they’re styled with warm accents inspired by the famous Bloomsbury Group. At this time of year, the hotel also adds an extra touch of creativity with sparkling decorations and even a cute post box that sends letters straight to Santa.
The hotel’s Artful Critic restaurant specialise in contemporary British cooking, up to and including, classics like traditional fish and chips. Even better, kids aged 17 and under stay free when sharing a parent’s room, and under-12 eats also eat free during their stay: a rare bargain that really does makes this one of the most genuinely affordable London family hotels for a family break.
Whether you’re packing in shopping or pantomimes this Christmas or just indulging in some of those only-in-London festive feels, Holiday Inn London Bloomsbury is a great base to soak up the atmosphere, without overspending.
Make It Happen
How to get there
Holiday Inn London Bloomsbury is 2 minutes walk from Russell Square Station
Where to stay
Holiday Inn London Bloomsbury, Premium Room (2 adults, 2 children) from £242 per night
MORE TRAVEL IDEAS YOU MIGHT LIKE
Glide is back, and we think it’s London’s best family ice rink
The best family hotels in the world recommended by parents who know
The best of British family hotels for breaks with kids this year
Find the UK’s best ice rinks for sparkling days out with kids
This article contains affiliate links. We may earn commission when you click on them. This does not influence our editorial standards. We only recommend products and services we believe will enhance your family travel experience.